Objects of Desire: Product Poster Masterpieces

International Poster Gallery announces "Objects of Desire: Product Poster Masterpieces", an exhibition that traces the numerous ways in which poster artists have made products and brands irresistible to the public since the 1890s.

"'Objects of Desire' is one of the most fun shows we've ever presented, but also one of the most thought provoking," comments gallery president Jim Lapides.

"It is a subject that graphic designers and advertisers have grappled with forever – how to make products sell through the right combination of word and image posted on a wall. Along with many classics, the show is full of unusual surprises from every corner of the globe."

Shown here are The Pet of the Halls from Yankee Girls Abroad, 1900, by James Montgomery Flagg (above) and Adolfo Hohenstein's Fiammiferi Senza Fosforo, circa 1900.

The show, which is free and open to the public, runs through Memorial Day, May 28, 2007 and is located at 205 Newbury Street in Boston. See internationalposter.com for information.